About Lesson
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Keyword Research:
- Identify relevant keywords related to your topic. Use tools like Google Keyword Planner or Ahrefs to find high-traffic, low-competition keywords.
- Integrate these keywords naturally into your content, including headings, subheadings, and body text.
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High-Quality Content:
- Write informative, valuable content that addresses user intent. Google rewards content that provides solutions, answers questions, or entertains.
- Aim for longer, comprehensive articles (around 1,500 words or more) to cover topics thoroughly.
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Meta Tags:
- Craft compelling meta titles and descriptions. These appear in search results and influence click-through rates.
- Keep meta titles under 60 characters and meta descriptions under 160 characters.
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URL Structure:
- Use descriptive, keyword-rich URLs. Avoid generic or cryptic URLs.
- For example:
- Good:
example.com/seo-tips-for-beginners
- Bad:
example.com/page123
- Good:
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Headers (H1, H2, etc.):
- Organize your content with clear headings.
- Use H1 for the main title and H2, H3, etc., for subtopics.
- Include relevant keywords in your headings.
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Internal and External Links:
- Link to other relevant pages within your website (internal links).
- Also link to authoritative external sources (external links).
- Ensure all links are relevant and add value.
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Mobile Optimization:
- Make sure your content is mobile-friendly. Google prioritizes mobile-first indexing.
- Test your website’s mobile responsiveness.
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Image Optimization:
- Use descriptive alt text for images. This helps search engines understand their content.
- Compress images to improve page load speed.
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User Experience (UX):
- Create a clean, easy-to-navigate layout.
- Optimize page load speed (use tools like Google PageSpeed Insights).
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Social Signals:
- Share your content on social media platforms.
- Encourage users to engage with your content (likes, shares, comments).
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